Madison Shimkus

Madison Shimkus is a
visual designer and illustrator
based in Seattle, Washington.

PROJECT(01) STINGER
TIME: 2 weeks

Stinger is a wayfinding signage system designed to orient visitors to Seattle's Olympic Sculpture Park and highlight its titular iconic monument.

ICONOGRAPHY, WAYFINDING

PROJECT(02) AI + TYPOGRAPHY
TIME: 5 weeks

Using Chat GPT by prompting it to write an article about how AI can be beneficial to designers. Highlighted a typeface generated by AI called AiFont.

EDITORIAL DESIGN

PROJECT(03) UGG
TIME: 3 weeks

Redesign of apparel brand UGG with a fresh identity. Their new rebrand represents the soft and plush feel of their signature fleece lined shoes as well as the idea of elevated loungewear.

VISUAL IDENTITY, LOGO DESIGN

PROJECT(04) THE JUPITER
TIME: 7 weeks

An updated visual identity for a quirky hotel located in the heart of Portland, Oregon.

VISUAL IDENTITY

PROJECT(05) DISCOGS
TIME: 4 weeks

A promotional video advertising the website Discogs and its features of collecting and documenting obscure music.

MOTION DESIGN

PROJECT(06) ECHOLOCATOR
TIME: 10 weeks

Echolocator is a mobile app designed for music enthusiasts who struggle with finding songs similar to what they already love.

VISUAL IDENTITY, UI/UX,
PROTOTYPING

PROJECT(07) ASSEMBLY_
TIME: 7 weeks

ASSEMBLY_ is a conference by and for indie video game developers to help aspiring game-makers gain the important skills to create video games in the modern age, with an emphasis on coding.

VISUAL IDENTITY, SYSTEM DESIGN, MOTION DESIGN